Managing Software Spend After Series A (1)-1

How Do Startups Actually Spend on SaaS After They Get Funded?

We analyzed thousands of transactions and surveyed over 100 founders and finance leaders at recently funded B2B SaaS companies to answer one question: What really happens to software spend after funding?

“I wish we had cut costs instead of seeing the funding as a panacea.”
 

In this report, you'll discover:

Spend and subscription trends

How software spend increases by 21% on average after a raise

Data-backed benchmarks

The average startup increases their tool count by 13% in just 6 months

The most common regrets

54.8% of leaders regret at least one subscription decision.

Download the 2025 Report on Software Spend Trends Before and After Funding

Discover benchmarks by funding amount and more, so you can compare your spend to your peers.

4.5

4.8

4.5

The Cledara Group consists of Cledara Inc., a Delaware Corporation and Cledara Limited, registered in the UK (11455373). Cledara Limited is registered under the UK Data Protection Act (ZA466806). Cledara Limited is a distributor of Modulr FS Limited, a company registered in England and Wales with company number 09897919, which is authorised and regulated by the Financial Conduct Authority as an Electronic Money Institution (Firm Reference Number: 900573) for the issuance of electronic money and payment services. Your account and related payment services are provided by Modulr FS Limited. Whilst Electronic Money products are not covered by the Financial Services Compensation Scheme (FSCS) your funds will be held in one or more segregated accounts and the full value safeguarded in line with the Electronic Money Regulations 2011 – for more information please see here. Your card is issued by Modulr FS Limited pursuant to a license by Visa Europe. Visa and the Visa brand mark are registered trademarks of Visa Europe.Cledara Limited is also registered with the UK Financial Conduct Authority as an EMD Agent (reference no. 902831) of PayrNet Limited, an Electronic Money Institution authorized by the UK Financial Conduct Authority (reference number: 900594). The Cledara Virtual Debit Mastercard® is issued by PayrNet UK Limited pursuant to a license by Mastercard International. Cledara Limited is a partner of Modulr Finance B.V., a company registered in the Netherlands with company number 81852401, which is authorised and regulated by the Dutch Central Bank (DNB) as an Electronic Money Institution (Firm Reference Number: R182870) for the issuance of electronic money and payment services. Your account and related payment services are provided by Modulr Finance B.V. Your funds will be held in one or more segregated accounts and the full value safeguarded in line with the Financial Supervision Act (Wet op het Financieel Toezicht, Wft) – for more information please see here. Your card is issued by Modulr Finance B.V. pursuant to a license by Visa Europe. Visa and the Visa brand mark are registered trademarks of Visa Europe. Cledara Limited also provides other regulatory services. These are separate and unrelated to the account and payment services you receive from Modulr Finance B.V. and Modulr FS Limited. In the United States, the Cledara Virtual Credit Mastercard® is issued by CBW Bank pursuant to a license by Mastercard International Incorporated. By using the virtual card, the cardholder agrees to all terms under which it was issued.