Raising equity for your organisation: The CFO’s Playbook

“If you’re fundraising the way you did two years ago… you’re not getting a term sheet.”

That’s the message for Finance folks from two people who’ve sat in every fundraising seat: investor, CFO, and founder.

In this Cledara Connects session, we’re diving into the role of Finance in fundraising with Corinne Thompson, CEO and founder of Ecap, who works with investors and founders across Europe on fundraising and M&A. Former Head of Finance at GoCardless she successfully saw them through Series B and C. She’s joined by Yann Ranchère, who spent 14 years at early-stage VC firm Anthemis, starting as CFO before becoming a partner, and now is a founder himself.

Both speakers agree on one thing:

Finance plays a bigger role in a successful raise than most people think, but only if you know what role to play.

Whether you’re a CFO, a Head of Finance, or the finance team of one, this conversation will help you understand where you create the most impact, how to build trust with investors, and what it takes to support your founder through a raise in today’s changed market.

How CFOs shape valuation narratives:

Why investors now care less about perfect SaaS ratios and more about whether your model tells a believable story.
What investors really expect from finance teams

Building trust and prepare for every number you may be challenged on.
Maintaining Momentum with Investors:
Discover how to keep conviction high after the first meeting, from data rooms to communication cadence.
Metrics & Materials Investors Expect:
Understand which metrics matter most in SaaS and how to present them, such as NRR and the Rule of 40 as well as clean, investor-ready dashboards.
Navigating the 2025 Market:
Hear Corrine and Yann’s take on what’s shifting, where capital is flowing, and how to position for success.

November 27th at 5:00 pm CET | 4:00 pm GMT | 8 AM PT

Behind The Raise: The Finance Playbook Every CFO Needs

Corinne Thompson

Yann Ranchère

Katie Timms

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What we'll cover:

How CFOs shape valuation narratives:

Why investors now care less about perfect SaaS ratios and more about whether your model tells a believable story.

What investors really expect from finance teams

Building trust and prepare for every number you may be challenged on.

Maintaining Momentum with Investors:
Discover how to keep conviction high after the first meeting, from data rooms to communication cadence.

Metrics & Materials Investors Expect:
Understand which metrics matter most in SaaS and how to present them, such as NRR and the Rule of 40 as well as clean, investor-ready dashboards.

Navigating the 2025 Market:
Hear Corrine and Yann’s take on what’s shifting, where capital is flowing, and how to position for success.